Small Business Digital Audit Package

Marketing is vital for business owners to implement to ensure time and money is generating the greatest return in leads, sales and engagement. Our Small Business Digital Audit is a comprehensive overview of how your business is showing up and performing online. We'll look at your website, web presence, and social media to identify three aspects:

  • Can your business be found online?

  • Are you attracting new customers?

  • How can we improve your existing presence?

Our digital audit is a great way to understand where your business is at in terms of online visibility, and then give you actionable steps to improve your digital presence. 

  • 10-15 page audit: We'll provide you with a comprehensive audit of your website, web presence, and social media.

  • Expert recommendations: We'll make easy-to-understand recommendations to improve your online presence.

  • Free consult and support: We'll also offer a free 30-minute consult and 30 days of unlimited email support.

COST: $700

What’s included in the small business digital audit?

WEBSITE

Your website is your digital storefront. It's the first impression that potential customers have of your business, and it's also the way that search engines learn about you. That's why it's so important to make sure that your website is optimised for both people and machines.

When we evaluate your website, we look at the following factors:

  • Mobile and tablet optimisation

  • Title tags and meta descriptions

  • Image optimisation

  • Website speed

  • Calls to action

  • Navigation

  • Content

  • Web accessibility.

web presence

We will analyse where your business appears online by evaluating your Search Engine Optimisation (SEO). SEO is the process of optimising your digital assets so as to maximise visibility online, most commonly on Google. We want to identify where your target audience is looking for you and how you can show up online.

We will look at factors such as:

  • Keyword rankings

  • Google Analytics data (if available)

  • Backlinks

  • Domain authority

  • Directory listings

  • Google My Business listing

  • Reviews.

social media

Social media is a powerful tool that small businesses can use to connect with their customers and generate new business. It's also a great way to build relationships with potential customers and establish your brand.

As part of our digital audit, we'll assess your social media presence and provide you with recommendations on how to improve it.

We'll look at factors such as:

  • Social media platforms

  • Optimising social media platforms

  • Content and schedule

  • Engagement and hashtags

  • Create templates and basic content.

Digital Audit FAQs

  • Our digital audit is a great way for you to understand where your business is at in terms of online visibility, and then give you actionable steps to improve your digital presence.

  • The audit includes a comprehensive overview of your website, web presence, and social media. We'll look at your website's SEO, content, design, and usability. We'll also look at your social media presence, including your following, engagement, and content strategy, and make actionable recommendations based on our audit.

  • The audit takes about 10-14 days to complete, depending on the complexity of your platforms. We'll start by gathering data about your website and social media presence. Then, we'll analyse the data and develop our recommendations. We'll write the audit report and send it to you, and follow it up with a 30-minute call where you can ask as many questions as you like.

  • The audit will be conducted by our team of digital marketing experts. We have a wealth of experience in helping small businesses improve their online presence.

  • There are many benefits to getting a digital audit. Here are a few of the most important ones:

    You'll get a clear understanding of your current online presence.

    You'll learn what you need to do to improve your online visibility.

    You'll get expert recommendations from our team of digital marketing experts.

    You'll have a free 30-minute consult to walk through the data with us and answer your questions.

  • The audit costs $700. This is a one-time fee.

  • You can order the audit by visiting our website and filling out the contact form. We'll be in touch shortly to answer any questions you have and to schedule the audit.

  • We ask you for the following information:

    1. Your business contact information

    2. Your social media URLs

    3. “Read & Analyse” permissions on your Google Analytics 4 account and Search Console account

    4. Your ideal client (age, location, socioeconomic status, marital status)

    5. Primary competitors (3 maximum)

    6. Business goals

  • We try to include as much context as possible to help you understand the metrics being presented to you. We also include a free 30-minute consult with every audit, so we can walk through the data together, answer your questions, and make sure you are empowered to take these recommendations and succeed.